Life & Everything

There is no greater scam in India at this time than the so-called “food subsidy”. Under a fig leaf of “food security”, the government is keeping millions of tonnes of food out of the reach of the poor. Even at the best of times, undernutrition in India is extraordinary. https://ift.tt/2I0Yxan via Jean Dreze’s essay from 2001 explains why India’s food subsidies do not keep the poor from starving

In 2014, the Bharatiya Janata Party was alive to the fact that if it won, a very large section of the population would be coming of age on its watch. After all, more than 50% of India’s population is under the age of 25. https://ift.tt/2uIUF6d via BJP 2014 manifesto check: What has Modi government done to educate India’s youth?

Since the 2016 EU referendum, Britain’s reputation in European centres of power has undoubtedly suffered. https://ift.tt/2I54VgZ via The myth of British humour and resilience, born in World War II, is about to die a Brexit death

A typical JD motorcycle deliveryman in Shanghai delivers 100 packages per day, racing along the city’s waterfront, navigating tiny alleyways and darting between the city’s skyscrapers. https://ift.tt/2V4AzP7 via Shanghai Spawns a New Generation of AI Startups

An animated bar graph created by the Financial Times, which charted the most populous cities in the world over the past 500 years, has been widely shared on social media this month possibly because people were surprised to see many of the cities it featured – such as Agra, Ahmedabad, Tokyo, Beijin https://ift.tt/2JQKwi9 via Gujarat’s medieval cities were once the biggest in the world – as a viral video reminds us

Even as Google and Amazon forge ahead, a full-scale launch of its digital payments service continues to elude the Facebook-owned instant messaging service WhatsApp. https://ift.tt/2FGmqkV via The regulatory obstacle that’s holding WhatsApp back from launching its payment service in India

Shortly after an armed gunman killed 50 Muslims as they prayed in two mosques in New Zealand on March 15, videos of the attack and other images alluding to the motive and ideology of the perpetrator began circulating on social media in Pakistan. This was not the first such attack in the world. https://ift.tt/2OxnmMb via As Pakistan investigates abduction of Hindu girls, it could learn some lessons from New Zealand

https://ift.tt/2HZie2b via

With over half the world’s population online (that’s 4.2 billion people!), there’s a huge opportunity for your business to grow internationally, especially if you have a good product or service to offer. International SEO can go hand-in-hand with other marketing channels. It can: https://ift.tt/2TH6nZ5 via The Ultimate Guide to International SEO

The common response to this question is obviously, “It depends,” because there are just too many variables to consider: website strength, competition, budget, skills, etc. For starters, we identified how old the current top-ranking pages are. https://ift.tt/2ljWOiD via How long does it take to rank in Google? (A study by Ahrefs)

It’s now easier than ever to understand your customers online journey and how each channel plays a part in the conversion, along with the value of each engagement in the process. Website analytics returns as one of the most important channels in digital marketing. https://ift.tt/2FAPZW0 via Don’t call it a comeback.

From dog training to fidget spinners, when users look for information, they usually start their journey with a Google search. It used to be that Google’s algorithm tried its best to give users the answers they were searching for. However, today, things aren’t that simple. https://ift.tt/2HJKhmh via Google's Shift from Answers to Journeys: What Does It Mean for SEO?

Gain a global perspective on the US and go beyond with curated news and analysis from 600 journalists in 50+ countries covering politics, business, innovation, trends and more. https://ift.tt/2JyVDfv via Can Google’s Stadia compete with consoles and high-end PCs?

These days, when you listen to radio, you will invariably come across an ad by Google, which starts with somebody speaking something very, very fast. https://ift.tt/2HN45oF via Viewpoint | Is Google the right advisor for making your investments decisions?

Six nights a week, Rishab Karanwal sits down at his desk at home at 9.30 pm, turns on his computer and settles in to game. For the next few hours, he goes by his game name Raka. He plays till about 1.30 am or 2 am with no breaks in between. https://ift.tt/2JhUvg5 via Young Indians are earning thousands by turning PUBG and other video games into a spectator sport

https://ift.tt/1i8Xq0K via

The shocking mass-shooting in Christchurch on Friday is notable for using livestreaming video technology to broadcast horrific first-person footage of the shooting on social media. https://ift.tt/2HKxTSW via Christchurch shooting: Social media’s love for spectacle has bred a new kind of terror

Heard a lot about the ‘Skyscraper Technique’ and want to learn how to execute it successfully? You’re in the right place. In 2015, Brian Dean revealed a link building strategy he used that had an 11% success rate. This tactic even doubled his organic traffic in 14 days. https://ift.tt/1QTC4bp via How to Execute the Skyscraper Technique (and Get Results)

Backlinks are the nitrous of every successful SEO campaign. This new guide will teach how to build backlinks in 2018. Every strategy you will read is battle tested. https://ift.tt/22WtKNL via How to Build Backlinks in 2018 (NEW Guide)

Let’s face it. Writing a resume is a daunting task. While the resources providing writing tips are many, few actually provide a step by step process on how to write one. However if you want to write it on your own, we commend your courage and are here to guide you through the process. https://ift.tt/2qljuFa via How to Write a Great Resume : The Complete Guide

When Jalaluddin Shaikh sought a better life seven years ago, he journeyed nearly 2,500 km south from his home in Murshidabad, Bengal to this riverine town in the greater Kochi agglomeration, known for its farm produce, plywood and sundry small-scale industries. https://ift.tt/2HJia6A via ‘No demand, no cash’: Gulf crisis, GST, demonetisation deal triple blow to Kerala’s labour economy

The past may be a surprisingly useful guide for predicting responses to future climate change. This is especially important for places where extreme weather has been the norm for a long time, such as the Indian subcontinent. https://ift.tt/2Ogus7F via Did an Indian monsoon 130,000 years ago increase global warming and trigger end of ice age?

Google has just celebrated it’s 20th anniversary, which signals another new milestone for one of the world’s largest technology companies. https://ift.tt/2N8cMce via How Neural Matching Can Change the Future of SEO

Here we explore what the costs are for having a small business website created in 2017 and beyond. When you have finished reading this you will know how much you can expect to pay for having your small business website built. https://ift.tt/2ULP5uQ via How Much Does A Small Business Website Cost?

The marketing industry has been awash with articles and papers talking about marketing technology and the importance of linking identity management across an enterprise’s investments. And rightfully so. https://ift.tt/2Cia1m6 via Identity management investment can pay off, here’s how

The secret to building a blog that gets crazy backlinks, ranks for awesome keywords and makes you money on autopilot? Actually, it's a strategy that requires a low amount of effort over time: Evergreen content. Content you write once, and have it ranking for years and years. https://ift.tt/1TNWg2w via Evergreen Content: How Updating An Old Post Boosted Pageviews by 468%

The Internet is our lifeline. Be it accessing web pages through a web browser, or the good old apps on your phone, the Internet is the one pipeline that lets you get information, stay up to date, do research, and even stay connected with friends and family. https://ift.tt/2VNwjmY via World Wide Web Turns 30: The Most Interesting Facts About The Internet That You Probably Didn't Know of

Most consumers (58%) think the threat to online privacy is a crisis, an uptick from last June when consumers were more evenly split. Young people are more willing to accept things as they are, according to an Axios-SurveyMonkey poll. https://ift.tt/2tZUtih via A growing majority now views our online privacy as a crisis

Hashtags are a powerful tool for social media activities. Users love them, too. They tie conversation about one topic into one stream and sort information by relevancy. They give higher exposure and increase the chance that others will find your content. https://ift.tt/2NUlxJf via How to Find the Most Popular Hashtags for Getting Bigger Exposure?

Since they were first used on Twitter in 2007, hashtags have grown to become a quintessential part of social media. https://ift.tt/2tveZGD via Most Popular Hashtags: The Ultimate List (2017)

https://ift.tt/2tSREiW via alternate title tags

What is a title tag? A title tag is an HTML element that specifies the title of a web page. Title tags are displayed on search engine results pages (SERPs) as the clickable headline for a given result, and are important for usability, SEO, and social sharing. https://moz.com/learn/seo/title-tag via Title Tag

On Friday afternoon, March 1st, maybe going through Saturday, March 2nd, there may have been yet another Google search ranking algorithm update. We had one on February 27th and February 22nd and now another unconfirmed one on March 2nd. They seem like tremors, maybe tweaks to previous updates. https://ift.tt/2Hal83X via March 1st Google Search Algorithm Ranking Update - Unconfirmed

","text/html").body.children[0]} function Qf(a,b){if(!a)return ac;var c=document.createElement("div").style,d=Tf(a);bb(d,function(d){var e=N.td&&d in Nf?d:d.replace(/^-(?:apple|css|epub|khtml|moz|mso?|o|rim|wap|webkit|xv)-(?=[a-z])/i,"");0!=e.lastIndexOf("--",0)&&0!=e. https://ift.tt/2tPH24s via Multiple tracking codes on web pages

If you need to change the URL of a page as it is shown in search engine results, we recommend that you use a server-side 301 redirect. This is the best way to ensure that users and search engines are directed to the correct page. https://ift.tt/QOvYz8 via Change page URLs with 301 redirects

Editor’s note: This is a chapter from Search Engine Journal’s guide, SEO 101: Learn the Basics of Search Engine Optimization. https://ift.tt/2EDWkNd via How People Search: Understanding User Intent

Google has been using a technique called neural matching to better understand synonyms, which is said to impact 30% of queries. According to Google’s Danny Sullivan, the search engine has been using neural matching for the past few months. https://ift.tt/2NBlvbX via Google Begins Using Neural Matching to Understand Synonyms, Impacting 30% of Queries

Everyone is interested in improving their visibility on the web. Many are looking for shortcuts. This post will break down the steps needed to boost your visibility in the Google search engine result pages (SERPs). https://ift.tt/2Jd9CU3 via 5 Proven Ways to Boost Your Google Rankings

In other words, this isn’t a specific keyword. It’s a broad topic. For example, let’s say that you run a business that sells basketball hoops. https://ift.tt/2vZ0C1I via Keyword Research for SEO: The Definitive Guide

You’re just one more step away from receiving your freebies. Follow these steps to confirm your email. https://ift.tt/2gKJOlQ via You’re Almost Done!

A common focus in terms of SEO revolves around keywords and keyword research. As important as these pieces are, technical considerations like a website’s structure can fall to the wayside in SEO efforts. There are numerous ways how website structure affects SEO. https://ift.tt/2lz3utO via How Website Structure Affects SEO

Let’s escape the narrow mindset that Google and search engines only prize three primary ranking factors. As important as links and publishing content remain, search engines are growing far more complex than relying on traditional text and document analysis to rank its index. https://ift.tt/2VqpM1p via 5 On-Site SEO Factors That Matter Most

Information architecture (IA) and search engine optimization (SEO) share many of the same goals. One of those shared goals is findability. Can people find the content they’re looking for, whether they’re outside your website or already using it? https://ift.tt/2l8493H via How to Make Information Architecture & SEO Work Together

Whether you’re new to the world of search engine optimization, or just in need of a refresher, Search Engine’s Journal’s guide, SEO 101: Learn the Basics of Search Engine Optimization, covers the basics of how SEO works and why it’s so important. Download Now. https://ift.tt/2i1UWOq via SEO 101: Learn the Basics of Search Engine Optimization

I’m not going to lie: Conducting an in-depth SEO audit is a major deal. https://ift.tt/2fvlceV via How to Perform an In-Depth Technical SEO Audit

Do you measure resources to use in frugal ways? Do you know how Google survived the DotCom Bubble? By harnessing the power of their resources in frugal ways! Visit @https://ift.tt/2BZVDyX #automation #digitalflowmeter https://www.slideshare. https://twitter.com/SunilPatilCloud/status/1101713823688318977 via Sunil Patil on Twitter

#Rubber #INDUSTRY #VIDEO Even the smallest components can make a big difference in equipment or product longevity, mobility, comfort, safety, and even #aesthetics. Visit to know about these obscure products which make your life better behind the scene! https://ift.tt/2UfMwRN https://twitter.com/SunilPatilCloud/status/1100649058308218880 via Sunil Patil on Twitter

Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. https://ift.tt/2BcPOeh via Social Media Marketing for Businesses

Ask two content marketers about long-form content and you’ll likely get two completely different responses. The first might say that long-form content is a gamble, given audiences’ supposedly miniscule attention spans. https://ift.tt/2EHfCnN via What Is Long-Form Content and Why Does It Work?

It’s easy to let headlines take the back seat in your writing process. Headlines can wind up as a quick afterthought, but really should be treated with much more consideration. In fact, your headline is arguably more important than the article itself. https://ift.tt/WesTei via 19 Headline Writing Tips for More Clickable, Shareable Blog Posts