The Trouble with Theories of Everything

Whenever you say anything about your daily life, a scale is implied. Try it out. “I’m too busy” only works for an assumed time scale: today, for example, or this week. Not this century or this nanosecond. “Taxes are onerous” only makes sense for a certain income range. And so on.

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Programmatic advertising 101 (Infographic)

While advertising typically relies on broadcasting messages to a mass audience, recent technologies have enabled advertisers to reach exactly the people they want. And brands have rushed to snap up these online options. https://ift.tt/2XbX9GW via Programmatic advertising 101 (Infographic)

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