SEO: Monitoring Traffic from Domain Mergers with Google Data Studio

A common practice among retailers is creating microsites to target different audiences. The strategy can produce strong conversions because the user experience is simpler and more relevant. Unfortunately, it is not usually helpful for organic search rankings.

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via SEO: Monitoring Traffic from Domain Mergers with Google Data Studio

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Programmatic advertising 101 (Infographic)

While advertising typically relies on broadcasting messages to a mass audience, recent technologies have enabled advertisers to reach exactly the people they want. And brands have rushed to snap up these online options. https://ift.tt/2XbX9GW via Programmatic advertising 101 (Infographic)

What I Learned About Life at My 30th College Reunion

On the weekend before the opening gavel of what’s being dubbed the Harvard affirmative-action trial, a record-breaking 597 of my fellow members of the class of ’88 and I, along with alumni from other reunion classes, were seated in a large lecture hall, listening to the new president of Har https://ift.tt/2CzFQId via What I Learned About Life at My 30th College Reunion

BJP 2014 manifesto check: What has Modi government done to educate India’s youth?

In 2014, the Bharatiya Janata Party was alive to the fact that if it won, a very large section of the population would be coming of age on its watch. After all, more than 50% of India’s population is under the age of 25. https://ift.tt/2uIUF6d via BJP 2014 manifesto check: What has Modi government done to educate India’s youth?

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